The Lexus motor car company
This section provides access to the cars and autos manufactured under the name of the Lexus motor car company. An online guide for auto enthusiasts covering old and new cars and autos. If you like car talk then you will love this website! A free, online resource with facts and company information about the cars and autos made by the Lexus motor car company.
What is mission statement of Lexus?
The mission statement or vision of Lexus is:
"To attract and retain customers with the highest value products and services and the most satisfying ownership experience in America. "
The original slogan of Lexus was:
"The Relentless Pursuit of Perfection. "
Founding of the Lexus motor car company
In which year was the company founded? The Lexus Motor Car Company is part of the Toyota Motor Corporation. Lexus is a Japanese Car Company. The Lexus car was officially launched in the year of 1989, however, the company had derived in 1983, from a clandestine flagship sedan project, which was given the code name F1. The project was top secret and the plan was to create, design and produce the world's most luxurious car which would give Toyota more credibility and increase their profits. They created the Lexus LS 400 which was designed to provide luxury, style, class, comfort, performance and quality. The LS 400 was launched across the United States of America 1989 and with the help of successful advertising campaigns, the vehicle proved to be popular and sold very well. The Lexus Motor Car Company has successfully produced premium cars all over the world. The cars were built solely in Japan until 2003 when Canada began assisting the Japanese by producing the RX 330 model.
History of Lexus motor car company
History of Lexus motor car company is interesting as the name of this luxurious car manufacturer remains somewhat a mystery. Some believe that it is an abbreviation for 'luxury exports to the US', some suggest that the name Lexus derived from two words which described the sleek appearance of the vehicle - elegance and luxury. Others believe that there is no real meaning behind the name.
The following company information and history timeline details the dates of major events which influenced the growth of the business.
1989 The Lexus Motor Car Company was founded - a luxurious car division of the Toyota Motor Corporation. The Lexus LS 400 was launched.
1990 Sales of the Lexus LS 400 and ES 250 Sedans proved to be a success.
1991 The first Lexus Sports Coupe was produced, it was called the SC 400. The Lexus Motor Car Company became the top selling import in the United States for premium cars.
1993 The GS 300 was launched, this particular vehicle was a sports sedan.
1994 A second, newly revised version of the original LS 400 was launched.
1995 Lexus almost faced difficulties when the US government proposed 100% tariffs on upscale cars of Japan, however, this wasn't introduced as Japan made agreements with U.S. and sales resumed to normal.
1996 Lexus launched its first SUV - Sports Utility Vehicle, which was known as the LX 450
1998 Lexus produced the RX 300 which was a luxurious crossover SUV - the RX 300 was popular and resulted in many sales
1999 Lexus enters the motorsport arena with two GS 400s.
2000 The first series of entry level sport sedans was launched.
2001 Lexus introduced the SC 430 which was their first convertible. Lexus enters three IS 300s in the Grand-Am Cup in Phoenix.
2002 - 2003 Lexus launched another Sports Utility Vehicle, the GX 470 followed by the RX330.
2004 Lexus sold its 2,000,000th vehicle in the United States of America! The Motor Car Company also introduced the RX 400h which was a hybrid Sports Utility Vehicle which was designed to be fuel efficient, more powerful with lower emissions.
2005 - 2009 Lexus separated as an organization from Toyota in 2005 and was designated its own designers, engineers and centres. Lexus became very popular throughout many areas of the world including Japan, the Middle East, South Korea, Taiwan, Malaysia, South Africa, Indonesia, Chile, Philippines. Some difficult financial times were faced when sales slowed as certain areas of the world hit recession and financial crisis.
2010 - 2011 Lexus Motor Car Company regains sales strength and more premium car models were developed and introduced including the CT 200h.
What models and types of cars and automobiles does the Lexus motor car company produce?
The models and types of cars and automobiles produced by the company include those detailed on the following list. Whether you enjoy comparing cars and autos, want to conduct some research before you buy a new car or a used car or finally an automobile enthusiast who loves fast, cool, new, old, vintage, classic, antique, sports, top, muscle or exotic cars we have the info you are searching for! Select the automobile you are interested in and click the link for access to an online overview of this Lexus vehicle with car guides, online facts, information, statistics, specs, specifications, design details and ratings of cars and autos.